Niteon Raises Undisclosed Pre-Seed Round led by Tomi Davis and Seedstars to Build Africa’s Leading Digital Export Infrastructure
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Niteon Raises Undisclosed Pre-Seed Round led by Tomi Davis and Seedstars to Build Africa’s Leading Digital Export Infrastructure
US based tradetech startup Niteon has secured an undisclosed pre-seed round led by Tomi Davies and Seedstars, with backing from Zenith Bank and the Development Bank of Nigeria, as it eyes continental dominance in digital exports.
Founded by Tony Nwose and Daniel Chukwuemelie, Niteon is building what it calls the “AI infrastructure for global African trade.” The startup provides an end-to-end export solution that includes marketplace access, embedded finance via Niteon Capital, logistics tools via Niteon Hub, and FDA-compliant export pathways through its newly secured FDA Global Partner License, a designation held by only two other African companies.
The raise, led by high-profile investors including Tomi Davies, Seedstars, TVC Labs Syndicate, Akinlolu Akinyele, Nubic Capital, Addium Capital, Project I2M, and 54 Collective follows Niteon’s rapid rise as Nigeria’s third-largest digital export platform. The company connects African manufacturers across agriculture, fashion and mineral resources to verified global buyers using AI matchmaking and supply chain tech.
“We’re not just solving trade access,” said CEO Tony Nwose. “We’re building the rails for compliant, intelligent, and scalable African export to the US, UK, Asia, and beyond.”
In 2024, the startup acquired Pakistan-based C2C platform InstabarterPK to gain foothold in South Asia, tapping into the $4.5T Asian market and appointing Instabarter’s founder as Niteon’s global CMO. This move complements its expansion into North America, where Niteon recently inked a government-backed export deal with Canada, unlocking commodity space for African-made goods across Canadian Manufacturers.
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With over 310% year-over-year growth, a growing network of verified manufacturers, and regulatory backing, Niteon is fast becoming a key player in digitizing Africa’s global trade. Its embedded neobank arm, Niteon Capital, also provides export financing, FX management, and trade compliance positioning it as a fintech-play with deep vertical integration called the Manufactuers bank.
“Export for African businesses isn’t just about listing a product, it’s about navigating regulation, finance, and trust,” said CTO Daniel Chukwuemelie. “That’s why we’ve built Niteon as infrastructure not just a marketplace.”
The new funding will go toward scaling the platform’s export rails, expanding engineering teams, and onboarding more manufacturers, especially in underserved markets.
As Niteon cements its presence in the US, UK, South Asia, and now Canada, the startup is beginning to resemble an African counterpart to Alibaba or Flexport, with global ambitions and infrastructure to match.
For global buyers, manufacturers, or investors looking to plug into Africa’s booming export ecosystem, https://niteon.co and www.niteoncapital.com are now open for business. You can reach the team via admin@niteon.co
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